Kodak X-90 (1970)
Little is documented about the Kodak X-90. What the record shows comes almost entirely from Kodak's own advertising, which ran in HiFI-Stereo across the fall of 1970. It was a holiday-season push pitching the X-90 as the "most automatic" of Kodak's automatic Instamatic cameras, at less than $145. The December 1970 ad in HiFI-Stereo (December 1970, p.33) stressed set-and-forget operation: automatic film advance, automatic exposure settings, an automatic flash warning, and Magicube flash that needed no flash batteries. The lens was a sharp f/2.8 Ektar.
That is the whole surviving record. No period review of the X-90 has surfaced in the sources. The model seems to have been sold mainly on Kodak's automation claims (HiFI-Stereo, December 1970, p.33), not on any sustained editorial coverage.
Known from period advertising:
- Price: less than $145
- Automatic film advance
- Automatic exposure settings
- Automatic flash warning
- f/2.8 Ektar lens
- Magicube flash — no flash batteries needed
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